Role - Brand Identity & Visual Design

CovenÂme is an online sorority circle brand from Paris, France - designed for sharing, acquiring spiritual insight, and creating a community around personal development & alternative medicine. Atelier HSG was approached by the founders of this unique initiative to create the brand’s visual expression. We seized this opportunity to design a modern perspective on the brand, through a fresh and serene branding approach. We created the brand’s visual expression in terms of identity and colour story.